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Online Marketing Resources G

  We’ve compiled the ultimate list of free and useful digital marketing resources that will remain relevant for years to come. The content is grouped into categories including SEO, Conversion Rate Optimization, Social Media, Web Analytics, Growth Hacking and more. Enjoy and put it to good use! Conversion Rate Optimization: 12 A/B Split Testing Mistakes I See Businesses Make All The Time by Peep Laja, Founder of Markitekt Conversion Rate Optimization (CRO) Techniques: The Complete List by Brian Dean, Founder of Backlinkinfo How to Increase Conversions Using Color Psychology by Talia Wolf, Founder and CEO of Conversioner The Most Entertaining Guide to Landing Page Optimization You’ll Ever Read by Oli Gardner, Co-founder of Unbounce Everything You Know About Conversion Rate Optimization Is Wrong by Larry Kim, CEO of MobileMonkey, Founder of Wordstream. 5 Reasons to Get Obsessed with Conversion Rate Optimization by Conversion Rate Experts A/B Testing: a Comprehensive Guide to Getting Start

What is Digital Marketing and Its benefits?

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  What Is Digital Marketing? Digital marketing is advertising and content distribution via a variety of digital channels. Digital marketing includes online channels such as search engines, social media, email, applications, websites, and any new digital channels that might arise with the possibility of advertisement. It also includes offline channels that include digital media as well. The growth of digital media and digital platforms has made digital marketing the most potent form of marketing. Even traditional channels are changing to fit more digital media into them, and that emphasizes its importance in a modern-day marketing strategy. We will go more into what is digital marketing by exploring examples and the benefits it can provide you. 10 Digital Marketing Benefits: Global online reach and visibility Effective targeting Increases results of offline marketing tactics Cost Variety in digital marketing strategies Multiple content types Increased engagement Speed Analytics and opti

Homeschooling could return amid fears over teacher shortages due to Covid

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  Schoolchildren could be forced to return to online learning as mass Covid-related absences hit the teaching workforce. According to insiders, ministers fear too many teachers will be off sick for all schools begin the new term as normal and back up plans for some home schooling may be triggered. Any move back to virtual lessons is seen as a last-resort measure, with other plans drawn up by civil servants including multiple classes being taught in larger halls. It comes as the highly-transmissible Omicron variant drives record high infections, with England logging an unprecedented 162,572 new cases on January 1. One Whitehall source told the Mirror: "We are just being practical. "It is very likely that some schools could have teachers off isolating so we are trying to figure out the best way to keep children in schools. "If all of those aren't possible, then some year groups or classes may have to go online but we are hoping this will be for literally only days.&quo